Whether they’re addressing global issues or inspiring collaborations, summit meetings can have an impact that lasts far beyond the event itself. It’s no wonder they’re often accompanied by heavy media coverage! But what does it take to hold a summit meeting that actually makes a difference? In this article, we’ll break down some key tips to help you plan and host a summit that has real-world implications.
Start with a clear purpose and goal. Is the objective to share knowledge, discuss a pressing issue, or inspire action? Determining the goal or objective of your virtual summit will help you decide how to craft the content and who to invite. It’s important to choose the right mix of participants, from industry leaders to young professionals or academics. This will help you create a meaningful discussion with the potential to spark new ideas and connections.
For your virtual summit to make an impact, it’s crucial to provide downloadable materials like presentations, handouts, and webinars that will continue the conversation long after the conference is over. This will give your audience a sense of value and position you as a thought leader in the industry. Using a platform like Livestorm, you can easily create and share these resources with just a few clicks. For example, if you’re hosting a healthcare summit, you could ask your attendees to complete a Smarter Health analysis of their employee data to identify the top conditions that drive up their costs.
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